The Commerce
Optimization Engine.

Connect your store, inventory, and sales channels — then optimize every SKU, placement, and creative in parallel, all using the world's best AI models.

Atrium Intelligence — real signals across every channel, SKU, and the market

One chat across every channel that sells

Streaming, social, search, shopping, programmatic, retail media — Atrium routes every dollar to where it converts.

Three steps to scale

Live in an afternoon.
Optimizing in real time.

01

Connect store data

Link Shopify, BigCommerce, or your custom headless setup to index catalogs and live inventory.

02

Control your distribution

Optimize creative, placement, and spend across every ad impression in real time.

03

Route your intelligence

Use the best model for every task — every cutting-edge model from OpenAI, Anthropic, Gemini, and Atrium.

Unified commerce connections

Connect your whole stack.

Drag to explore →

Key capabilities

Get to know the Engine.

Drag to explore →

Platform features

Four surfaces. One connected engine.

01

Creative

Generate, edit, and manage every ad creative — and see everything you've uploaded, edited, or created, all in one place.

02

Customers

Build, sync, and monitor first-party audiences across every connected platform.

03

Journey

See where buying journeys start and how they convert across every channel — from first impression to sale.

04

Model Aggregation

Choose between every cutting-edge model from OpenAI, Anthropic, Gemini, and Atrium.

Model aggregation

Use the best model for every task.

Choose between every cutting-edge model from OpenAI, Anthropic, Gemini, Runway, and Atrium.

One interface, one shared state

Your whole commerce engine in one view.

Instantly audit your entire operational footprint. See overall performance, the SKUs and campaigns that are winning, and the exact areas that need attention — all compiled onto a single canvas.

Atrium Visualizer — where buying journeys start and how they convert across every channel

The Engine · Every layer

Everything the Engine runs.

Overview

At-a-glance performance — top and underperforming SKUs and campaigns.

Products

SKU-level PSO against 30+ ad metrics across every channel.

Bundles

Grouped products — by type, color, and SKU — optimized together.

Intelligence

SKULSO: cross-customer benchmarks + AI moves, per SKU, with estimated lift.

Supply

Match inventory 1:1 with ad placement. Days-of-cover, stockout risk, budget shifts.

Planning

Plan product changes, supply path, and monthly budget allocations.

Campaigns

Every campaign, past and present, across all channels — with controls.

Path

Trace where spend goes and where revenue comes from, channel to sale.

Competitors

Competitor placements (ACR for TV), share of voice, price and creative moves.

Signals

Social + external signals — sentiment, weather, economic, search demand.

Creative

Which creative attributes drive sales — color, format, daypart, mood, load speed.

Autopilot

Plug in inventory → ads auto-created, placed, optimized. The roadmap.

Platform architecture

The mechanisms underneath.

Capability
Technical mechanism
Operational result
Model Auto-Routing
Dynamically distributes tasks across Opus 4.8, Sonnet 4.6, GPT-5.6, and Gemini 3.1 Pro.
Uses the most efficient, high-performing model for copywriting, analysis, or forecasting.
Sankey Journey Flow
Traces every session from initial channel click — Roku, Meta, Google Search — directly to final SKU purchase.
Replaces last-click attribution with real-time, deterministic journey mapping.
Programmatic Commands
Custom rules — e.g. Shift 30% budget off any SKU under 1.5x ROAS — running 24/7.
Reallocates capital instantly on live performance, removing human delay.
Data Vault
Isolated first-party pixel data, SOC 2-compliant customer lists, and zero opt-in training.
Absolute privacy compliance. Your audiences and spend data are never shared to train external models.

Connect your store
and begin the magic.

The Commerce Optimization Engine is ready when you are.